BigCommerce SEO Services

Engineer-led BigCommerce SEO — Stencil theme fixes, schema, Core Web Vitals, faceted-navigation control, and AI-search visibility. Senior engineers ship commits to your storefront, not a deck of recommendations.

Process

  1. Audit. Full technical audit of your BigCommerce store — crawl, indexation, robots, sitemap, schema, faceted-URL bloat, BigCommerce SEO settings, redirect manager hygiene, Core Web Vitals on Stencil, AI crawler allow-list, and llms.txt / agents.md coverage. Output is a written report with severity-ranked findings, not a screenshot dump.
  2. Engineer fixes. A senior engineer ships the fixes — Stencil (Handlebars) template edits, JSON-LD schema, canonical and faceted-navigation rules, 301s through the BigCommerce redirect manager, page-speed budgets, and OG tags. On Catalyst (headless Next.js) storefronts we ship PRs the same way. Reviewed and merged, not a Trello board.
  3. Measure + iterate. GSC integration, query-level tracking for primary and near-miss keywords, AI search visibility scoring (ChatGPT, Perplexity, Claude, Google AI Overviews). We come back after 30 days with what moved and what to do next.

What you get

  • Written technical SEO audit with severity-ranked findings (high / medium / low / informational)
  • Stencil theme commits — or PRs on a Catalyst headless storefront — for every recommended fix, implemented not documented
  • Schema.org JSON-LD coverage (Product, Article, FAQPage, BreadcrumbList, Organization, Speakable)
  • Faceted-navigation and canonical strategy to kill index bloat from filtered URLs
  • BigCommerce redirect-manager cleanup and a 301 map that preserves earned authority
  • AI-search visibility setup — llms.txt, agents.md, AI crawler allow-list in robots.txt
  • Core Web Vitals fixes scoped to Stencil and the BigCommerce CDN
  • GSC + GA4 wiring so the next quarter's decisions have data behind them
  • Walkthrough call with the engineer who shipped the work

Timeline

2–6 weeks

Audit lands in week 1. Fix waves run weekly, reviewed by a second engineer. Scope flexes based on how much technical debt the audit surfaces — we confirm the engagement length in writing after the audit, not before.

FAQ

How is this different from a BigCommerce SEO agency?
Most agencies hand over a Trello board of recommendations and a content calendar. We ship code — edits into your Stencil theme, your BigCommerce settings, or your Catalyst headless storefront. The report exists so you can hold us accountable; the work itself is engineering work, reviewed by a second engineer before it ships.
Do you fix faceted-navigation and filtered-URL index bloat?
Yes — this is one of the most common BigCommerce SEO leaks. We set canonical rules, control which filtered URLs are crawlable, and stop Google wasting crawl budget on near-duplicate parameter combinations. It is template and configuration work, and we ship it.
We run a Catalyst (headless) storefront — can you help?
Yes. Catalyst is a Next.js storefront, and we ship PRs into it the same way we would any React app — schema, metadata, Core Web Vitals, canonicals, sitemap segmentation. The classic Stencil work and the headless work share the same audit; only the implementation surface changes.
How do you handle AI search visibility?
Same as classic SEO, instrumented. We run our own AI Visibility tool against ChatGPT / Perplexity / Claude / Google AI Overviews, score the technical signals (llms.txt, AI crawler allow-list, schema, Speakable, OG, sitemap, headings), then ship the fixes — same model as the rest of the engagement.
Will you fix Core Web Vitals on BigCommerce?
Yes — within scope of the storefront you are on. Stencil and Catalyst behave very differently. If the theme architecture is the blocker we will say so plainly and scope it separately; we do not bill SEO retainers to mask a re-platform decision.
Do we have to use you ongoing?
No. We are happy to do a one-off engagement, ship the fixes, hand over the audit, and leave. If you want monthly check-ins or quarterly deep-dives that is a separate contract — we never lock SEO clients into retainers that do not earn their keep.
What does it cost?
We share pricing on the discovery call and hold the price firm in writing once we have scoped the engagement.

Ready to start?