Our Work: eCommerce and B2B Website Case Studies

Proof of work

Judge the work, not the logos

We would rather show you running software and documented engineering than a wall of anonymised case-study cards. Everything below is live and checkable, starting with two named client launches.

Client case study

SPEKTON: a precision optics manufacturer’s front door to the world

An Ankara manufacturer whose buyers sit in defence and aerospace programmes abroad. Nobody flies in for a first look; they open the website. We built the one that stands in for a factory visit.

  • Drawing to quotation request in one click, from any country
  • In the answer when a buyer asks ChatGPT or Perplexity
Read the case study
SPEKTON homepage built by No7 Software on Next.js 16
Client case study

Veluare: luxury jewellery launch on Shopify

A Turkish accessible-luxury jewellery brand taken from concept to a live store: branding, custom theme, full catalogue migration, payments, and a loyalty programme live from day one.

  • Full build with screenshots and founder testimonial
  • Anchor loyalty configured at launch
Read the case study
Veluare Shopify storefront homepage built by No7 Software
Shipped product

Anchor Loyalty

Our own retention app: points, VIP tiers, and two-sided referrals for Shopify merchants. Built, shipped, and maintained by this team.

  • Live on the Shopify App Store
  • Embedded app + checkout extensions in production
See it on the App Store
This website

Our storefront is our test bench

The site you are reading is built the way we build for merchants, and the engineering decisions are documented, not claimed.

  • Removed a 426KB icon font for a measured ~3s mobile FCP gain
  • WCAG-checked colour tokens with the contrast maths in the source
How we build
Live tools

Four free engineering tools

Working software you can use right now: an AI visibility audit, a Plus cost estimator, a theme detector, and a schema validator.

  • No sign-up to run them
  • Calibrated against real migrations and audits
Try the tools
Published work

70+ engineering deep-dives

Weekly technical writing on Shopify Plus, BigCommerce, headless, and payments. The same thinking we bring to engagements.

  • BigCommerce Certified Partner
  • Refreshed weekly, verified against vendor docs
Read the blog