Shopify SEO Services
Engineer-led Shopify SEO that ships measurable change — technical SEO, schema, Core Web Vitals, AI-search visibility, and content architecture. Not blog-volume theatre.
Process
- Audit. Full technical audit — crawl, indexation, robots, sitemap, schema, hreflang, Core Web Vitals, AI crawler allow-list, llms.txt / agents.md / .well-known/ucp coverage. Output is a written report with severity-ranked findings, not a screenshot dump.
- Engineer fixes. A senior engineer ships the fixes — theme template edits, schema markup, redirect rules, JSON-LD, sitemap segmentation, page-speed budget enforcement, OG tags, canonicals. PRs, reviewed and merged, not a Trello board of recommendations.
- Measure + iterate. GSC integration, query-level tracking for primary and near-miss keywords, AI search visibility scoring (ChatGPT, Perplexity, Claude, Google AI Overviews). We come back after 30 days with what moved and what to do next.
What you get
- Written technical SEO audit with severity-ranked findings (high / medium / low / informational)
- PRs for every recommended fix — implemented, not documented
- Schema.org JSON-LD coverage (Product, Article, FAQPage, BreadcrumbList, Organization, Speakable)
- AI-search visibility setup — llms.txt, agents.md, .well-known/ucp, AI crawler allow-list in robots.txt
- Core Web Vitals fixes scoped to your theme (no template rewrite unless you ask for one)
- GSC + GA4 wiring so the next quarter's decisions have data behind them
- Walkthrough call with the engineer who shipped the work
Timeline
2–6 weeks
Audit lands in week 1. Fix waves run weekly with PRs reviewed by a second engineer. Scope flexes based on how much technical debt the audit surfaces — we confirm the engagement length in writing after the audit, not before.
FAQ
- How is this different from a Shopify SEO agency?
- Most agencies ship a Trello board of recommendations and a content calendar. We ship code — PRs into your theme, your Hydrogen storefront, or your Shopify Plus customisation. The report exists so you can hold us accountable; the work itself is engineering work, reviewed by a second engineer before it merges.
- Do you do off-page / link building?
- No. We do technical SEO, schema, Core Web Vitals, AI-search visibility, internal linking, and content architecture. If your blocker is link authority, we recommend a digital PR specialist alongside us rather than pretending we cover that surface.
- How do you handle AI search visibility?
- Same as classic SEO, instrumented. We run our own AI Visibility tool against ChatGPT / Perplexity / Claude / Google AI Overviews, score the eight technical signals (llms.txt, AI crawler allow-list, schema, Speakable, OG, sitemap, headings, llms-full.txt), then ship the fixes — same PR model as the rest of the engagement.
- Will you fix Core Web Vitals?
- Yes — within scope of the theme you're on. Hydrogen / Shopify Plus / standard theme all behave differently. If the theme architecture is the blocker (uncommon but possible), we'll say so plainly and scope a separate theme engagement; we don't bill SEO retainers to mask a re-platform decision.
- Do we have to use you ongoing?
- No. We're happy to do a one-off engagement, ship the fixes, hand over the audit, and leave. If you want monthly check-ins or quarterly deep-dives that's a separate contract — we never lock SEO clients into retainers that don't earn their keep.
- What does it cost?
- We share pricing on the discovery call. We hold the price firm in writing once we've scoped the engagement.